Episode 21 – The Art of Badassery with Jennifer Cassetta

Episode 21 - The Art of Badassery: Becoming a Black Belt in Life & Business with Jennifer Cassetta

In this week’s episode of WTF: Where’s the FUN?, we’re joined by Jennifer Cassetta—a nationally recognized speaker, high-performance coach, and self-defence expert.

Her book, The Art of Badassery, takes readers on a journey from white belt to black belt in confidence, resilience, and power, using martial arts as a metaphor for overcoming life’s toughest challenges. Today, she’s breaking down how fun, flow, and trusting yourself are the real keys to unlocking your next level.

Whether you’re a leader, entrepreneur, or someone who wants to step into greater confidence and courage, this conversation will leave you feeling unstoppable.

In this episode, you’ll discover:

  • Why resilience—not fearlessness—is the real key to badassery
  • How martial arts shaped Jen’s mindset & approach to leadership
  • Why rejection (and ghosting!) are part of the journey—and how to handle it
  • How to turn setbacks into fuel for growth
  • The life-changing power of saying YES to what lights you up

This episode is packed with insights, inspiration, and actionable steps to help you become a black belt in life and business.

Highlights:

00:56 – The story behind The Art of Badassery
01:32 – What martial arts taught Jen about life & leadership
04:00 – The deeper wisdom behind martial arts
08:28 – Why resilience is the first step to badassery
10:02 – The importance of setting intentions—and actually following through
11:19 – How Jen manifested a dream hiking trip in the Italian Alps
14:28 – The universe gives you what you ask for—if you’re willing to say YES
18:05 – Why travel opens up unexpected opportunities
18:53 – The power of prioritizing fun in business and life
19:40 – Overcoming rejection & ghosting in business
24:02 – Speaking as a spiritual journey: Owning your story & energy
29:01 – How to stay physically & mentally prepar

About Our Guest:

Jennifer Cassetta is a nationally recognized speaker, high performance coach, and self-defense expert.

She has worked with tens of thousands of professional women around the country to help them unleash their inner badass. Equipped with her 3rd-degree black belt in HapKiDo, Master’s degree in Nutrition, and health coaching certification, she develops programming that helps women feel strong, safe, and powerful from the streets to the boardroom.

Loved the episode? Here’s how you can help spread the message:

Follow Us:

Episode 19 – Wake the F Up: Finding Fun, Freedom, and Fulfillment with Laurie Hawkins

Episode 19 - Wake the F Up: Finding Fun, Freedom, and Fulfillment with Laurie Hawkins

What if fun, freedom, and fulfillment were the missing pieces in your success story?

In this week’s episode of WTF: Where’s the Fun?, we sit down with Laurie Hawkins, leadership and business strategist, catalyst for transformation, and creator of the Wake the F Up festival, for a vibrant conversation about shaking off outdated definitions of success and stepping into a more aligned way of leading and living.

Laurie’s journey from the traditional corporate grind to a life filled with harmony, joy, and actual freedom is a masterclass in following the nudge—even when it doesn’t make sense. With her genuine energy and unapologetic passion, Laurie helps ambitious leaders bridge the gap between ambition and alignment, proving that you can achieve big goals and have a freaking blast along the way!

In this episode, we dive into:

✨ Why hustling harder isn’t the answer—and what is.
✨ How to balance soul-driven strategy with real results.
✨ The power of following the nudge (even when it doesn’t make sense).
✨ Why “Pop the Cork Fridays” became Laurie’s secret weapon for joy and gratitude.
✨ Simple ways to create more fun, play, and harmony in your everyday life.

This episode is your permission slip to redefine success, ditch the grind, and create a life you’re obsessed with.

Highlights:

00:32 – Meet Lori Hawkins: Wake the F Up!
01:01 – Lori’s Journey: From Corporate to Coaching
02:00 – The Birth of the Wake the F Up Festival
03:28 – Breaking Free from the Hustle Blueprint
05:17 – Redefining Success: Harmony Over Hustle
07:05 – The Fear of Losing Your Edge
09:15 – Balancing Ambition & Energy Alignment
12:05 – The Power of Following the Nudge
17:15 – The Magic of Being in the Right Room
19:20 – Permission to Play: The Key to Expansion
20:55 – Pop the Cork Fridays: A Game-Changer
22:23 – Gratitude & The Frequency of Fun
25:02 – Personalizing Your Fun & Joy
27:38 – Breaking the “Shoulds” Around Play

About Our Guest:

Laurie Hawkins is a business and leadership strategist, host of the Ambitious, Awakened & Aligned podcast, and the creator of the Wake the F Up Festival—an immersive experience that blends strategy and soul for ambitious women.

Her mission is to awaken individuals to their fullest potential, helping them align success with fulfillment in every aspect of their lives. Laurie works with leaders, CEOs, and business owners who want to achieve harmony between work, life, and soul while making a powerful impact in their organizations and communities.

Loved the episode? Here’s how you can help spread the message:

Follow Us:

Episode 17 – One Thought Away From a Major Shift with Danielle Lemon

Episode 17 - One Thought Away From a Major Shift: Unlocking 10X Growth Through the Who, Not the How

What if the biggest transformation in your finances isn’t about earning more—or doing more—but shifting your beliefs about wealth and success?

In this week’s episode of WTF: Where’s the Fun?, we sit down with financial expert Danielle Lemon, who is 10Xing her business and accelerating her vision by launching a financial wellness firm in the heart of Vancouver.

Danielle shares how mindset, clarity, and community have helped her achieve bold goals with ease, vitality, and joy.

In this episode, we explore:

✨ How to focus on the who, not the how, to achieve your goals.
✨ The role of surrender, clarity, and vision in creating aligned success.
✨ Why community and mentorship are crucial for growth.
✨ Lessons from 10X thinking: Why working harder isn’t always the answer.
✨ The power of permission and the ripple effect of saying “yes” to yourself.

Danielle’s inspiring journey from burnout and frustration to creating one of her best months ever. By reframing her beliefs and adopting the mantra, “If they can do it, why not me?”, she proves how powerful shifts in thinking can lead to extraordinary results.

Ready to elevate your finances and accelerate your vision? This episode is for you. Your next transformation might be just one thought away.

Highlights:

0:00 – Introduction: Welcoming Danielle Lemon
0:32 – The challenges of launching and scaling in real-time
2:10 – Feeling stuck and finding clarity
3:22 – Vision over hustle: Shifting from burnout to alignment
4:50 – Focusing on the who, not the how
7:30 – Taking bold action: The importance of trust and surrender
12:00 – Lessons from 10X thinking: Why working harder isn’t the answer
17:30 – Danielle’s bold vision: Aligning energy with impact
22:20 – The power of community and collaboration
25:00 – Vitality and sharing: Words to lead by in 2025

About Our Guest:

With 8 years of real estate investment experience and 3 years as a full-time financial planner, Danielle Lemon specializes in helping soul-led entrepreneurs and visionary community builders multiply their financial success to amplify their social impact.

She guides clients in transforming both their wealth and their ability to create meaningful change.

Loved the episode? Here’s how you can help spread the message:

Follow Us:

Episode 15 – Dialed In: How to Do Your Best When It Matters Most with Dr. Dana Sinclair

Episode 15 - Dialed In: How to Do Your Best When It Matters Most with Dr. Dana Sinclair

In this week’s episode of WTF: Where’s the FUN?, we’re joined by Dr. Dana Sinclair—a registered psychologist, performance expert, and author of Dialed In: Do Your Best When It Matters Most. 

Whether you’re an entrepreneur, executive, or performer looking to show up powerfully when it matters most, you’ll love Dana’s simple yet transformative approach to stay calm and perform when it matters most—no overthinking required.

In this episode, you’ll discover:

  • Why confidence is overrated (and what really makes a difference).
  • How to stay calm and focused under pressure.
  • The power of simplicity when it comes to peak performance.
  • How to manage mental blocks in real-time.
  • Inspiring stories from Olympic athletes who’ve turned nerves into gold.
  • How Dana’s mindset methods transformed our own ability to lead, speak, and perform.

This episode is packed with actionable insights and practical tips you can apply right away, whether you’re stepping into a big moment or just navigating the pressures of everyday life.

Highlights:

2:00 – Dr. Dana Sinclair’s journey to elite performance psychology
3:30 – Why performance skills apply to everyone
6:50 – Tools to manage nerves and stay present
8:30 – “Shift when you drift”: Managing mental blocks
9:45 – High-pressure moments: Stories from Dr. Dana’s work
11:00 – The power of daydreaming for success
13:00 – Building your personal “Dana Plan”
14:50 – The role of preparation in peak performance
19:00 – “Do the do”: Adapting to life’s curveballs
21:00 – Drift, shift, and sticky note strategies
24:00 – Tackling stage nerves: Strategies that work
29:00 – Thriving in the pressure zone

About Our Guest:

For more than twenty years, Dr. Dana has worked with the best of the best to improve results, from NFL, MLB, NBA, and NHL teams to IndyCar drivers and Olympic athletes.

She’s also a Clinical Assistant Professor at the University of British Columbia, where she helps high performers thrive under pressure.

She helps performers shift their focus and deliver optimal performance in high-pressure moments that define greatness. Her methods also work for students and teachers, business leaders and managers—anyone motivated to improve.

Her approach is simple: figure out what gets in your way, develop actions to address it in the moment, and then stick to the plan. It’s not about how you feel, it’s about what you do!

Loved the episode? Here’s how you can help spread the message:

Follow Us: